Your Bakery Merchandising and Marketing Specialists

The largest nonprofit resource site for professional pastry chefs and bakers

.

Home

News

Services

Software

Feedback

  Site Map

Search

Press Service

Buyer's Guide

Bakeries For Sale

Used Equipment

 Employment

Bakery Resources

Recipes

    

Our customer satisfaction surveys are designed to improve the marketing techniques of your business:

 


 

Our customer satisfaction surveys are fully customized, and designed to suit your particular business. 

 


 

Our surveys are designed for small retail/wholesale bakeries, are cost effective and affordable for every business - regardless of its size.

  


 

We will design surveys that will enable you to quantify the level of customer satisfaction.

 

 

We will provide you with the results in a concise summary report including  interpretation of the data.

 


 

 We can also provide you with a follow-up survey to measure the effectiveness of your customer satisfaction improvement

programs.

 

 

 

 

Bakery Customer Satisfaction Surveys

 

 

Do you need to improve your sales?

 

Find out how customer satisfaction surveys 

can help you to meet your goals!

 

According to estimates, retail wholesale business loses about 50% of its customers within five years. Companies falsely assume that if customers "don’t complain," everything must be going all right. The fact is that customers don’t like to complain

-- they rather buy from somebody else plus they tell other customers about their negative experience. 

 

If a customer is satisfied, they are more likely to recommend you. High customer satisfaction saves money and increases sales and profits. Its cost five times more to get a new customer than to keep an existing one.

 

Customer satisfaction surveys are an accurate tool to determine what factors drive customer satisfaction among customers.

For example, a customer survey can find answers to questions as follows:

  1. How does our company meet the needs of our customers?

  2. Who are our typical customers?

  3. Where do our customers live? How can we reach them?

  4. How can we communicate with our customers?

  5. What is the image of our business among our customers?

  6. How do customers rate our products and services?

  7. What product features are most important to our customers?

  8. Why do customers purchase from us?

  9. Who is our competition?

  10. In what areas does our competition outperform us?

  11. Why do customers avoid certain product lines?

  12. What product would we have to carry to increase sales?

  13. What action do we have to take to increase sales?

  14. To what extent do customers recommend our business?

  15. What new products are in demand?

  16. How effective are our advertising and promotional activities?

  17. What is the appropriate price that we can charge for our product and service?

If you are the owner of a bakery,  you cannot afford not to contact us

 

 

CAIMA

 

Your Bakery Marketing and Merchandising Specialists

 

 

 Email: info@caima.net  -  Tel 905-528-8371 -  Fax: 905-528-3589

 

 

Food Safety Programs Good Manufacturing Practices (GMP's) HACCP   Cost Effective Coaching Program

Food Safety and Quality System's Gap Analysis Nutritional Analysis

Benefits of a Food Safety Program  What we can offer you! Summary of Services 

Increasing Sales and Profits Business & Marketing Plans Store Design and Production Facility Layouts 

Customized Merchandising Services Retail Merchandising Audit/Gap Analysis Retail Merchandising Plans

Customer Surveys

NAFSA  Home Page  News Release    

Copyright © 1997 CompanyLongName
Last modified: September 03, 2007